Occassionally I’m asked to speak or deliver a presentation at events / conferences. Here’s a selection from the last few years that I’ve had this blog running. If you’d like to send an invite drop me a line.
2013
Feeding the Brain: The role psychology plays in buying, eating and enjoying food
Food Vision Leaders Summit, March 2013
Cannes, France
Ignite presentation: Practical tips to Help Retailers Maximise the Effectiveness of Social Media
Omni-Channel Retailing, British Retailing Consortium Conference March 2013
London
Nine Tips on Integrating Social Media into your Retail Engagement Mix
4th Annual Multichannel Retail Summit, February 2013
London
2012
What are customers looking for in multichannel experiences (Opening Plenary)
Emerce Engage Conference, December 2012
Amsterdam, Netherlands
Three case studies in Multichannel Customer Experience management
Henley Centre for Customer Management, Henley Business School (Member invite only), November 2012
Oxford
The Future of Social Platforms
Wilson Miller / O2 / Microsoft Briefing (invite only), November 2012
London
The impact of new technology on Financial Services marketing
CIM Financial Services Group, October 2012
London
Trends in Social Media for technology marketing
Launch event for CIM Social Media Marketing Benchmark Second Wave 2012, September 2012
London
Latest developments in User Experience
Google Senior Managers Team Event (invite only), September 2012
London
Social Media Marketing: what to measure and how
Chartered Institute of Marketing, August 2012
Webinar
Riding the Waves of Economic Crisis with Customer Engagement
Asian World Customer Engagement Management Conference, July 2012
Kuala Lumpur, Malaysia
Customer Centric Retail: Nine Lessons from the Digital Frontline
Customer Engagement in the Retail Sector – Directors’ Forum, June 2012
London
The 6 Dimensions of Multichannel Customer Awesomeness – from measuring maturity to managing behaviour
SAS Customer Intelligence Event, May 2012
Vilvoorde, Belgium
Seduction, Influence and Persuasion – Is the future of neuro-marketing all in our heads?
Techmap Thought Leadership Event, May 2012
London
Being Digital – 4 Challenges, 8 Trends and the 6 Dimension of Being Digitally Awesome
Cap Gemini Digital Transformation Day, March 2012,
London
Brilliant by Design – The Customer Viewpoint
Everything Everywhere Digital Away Day, March 2012
National Space Centre, Leicester
Blah, blah, blah – Now every customer’s talking who should we listen to? 7 tips on getting the most from your Voice of Customer programme, no matter what technology you use.
Customer Feedback/Measurement/Voice of Customer (PDF) Directors’ Forum, March 2012
London
The Pyschology of Selling: 20 Examples of Retail Persuasion
[Private After Show Event] Pre-Dinner Speech, Sponsor/Partner Dinner, National Convenience Show, March 2012
NEC, Birmingham
Taming the Beast: 5 Ways to Use Social Media to Improve Small Businesses
Live@The Counter, National Convenience Show, March 2012
NEC, Birmingham
Trends in Social Media Marketing
Ageas Insurance Training Day, March 2012
London
Maximising Reservations, Customer Sign-ups and Revenue through an Architecture of Persuasion
Innovations In Digital Marketing for Retail Leisure Operators, February 2012
London
2011
Gamification +ve / -ve
The Fantastic Tavern, July 2011
London
How does Social Media impact customer service?
Aspect Customer Strategy Day 2011, July 2011
Manchester
Ready, Aim, Misfire: the opportunities and dangers of Gamification
Web Managers Group, June 2011
London
Social CRM: the customers perspective
SocialCRM 2011, May 2011
London
Social Media’s role in Customer Service
SOCAP (Society of Consumer Affairs Professional), May 2011
London
The Uses and Abuses of Game Mechanics for Business
Facebook Developers Garage, April 2011
London
Opening plenary
Meeting the challenge of Social & Mobile Customer Engagement
Directors Forum, March 2011
London
Keynote: Exploring Multi-channel Customer Experience and Engagement
Fusion Marketing Experience, March 2011
Brussels, Belgium
Time and the Attention Deficit
The Fantastic Tavern, February 2011
London
The Psychology and Ethics of Digital Engagement
Inaugeral Digital Futures NFP, January 2011
London
2010
Using Marketing Techniques to Drive Student Engagement
16th International Conference on Technology Supported Learning and Training
Berlin, Germany
Social Media and Customer Psychology
Inaugural Techmap event
London
Using Game Mechanics to create a Persuasion Architecture
2nd Annual Design for Persuasion Conference
Ghent, Belgium
The use of Social Psychology in Digital Design
Digital Futures, 2010
London
Employee Engagement and Internal Communications
British Council Bi-Annual Marketing and Communication Conference 2010
Edinburgh
The Psychology of Persuasion in Effective Social Media Marketing
Social Media Marketing 2010
London
Social Media Marketing for Event Organisers
easyFairs Annual Conference 2010
Lisbon, Portugal
UX + BE: User Experience and Behaviourial Economics
Institute of Practitioners in Advertising (IPA) Behavioural Economics in Advertising event, 2010
London
Social Media & Publishing 2.0
2010 Association of UK Magazine and Periodical Publishers (PPA) Annual Conference
London
2009
6 Principles for Online Persuasion
1st Annual Design for Persuasion Conference 2009
Brussels, Belgium
Opening plenary
European eTourism Summit 2009
Limassol, Cyprus
90 Minutes on Customer Engagement
Association of Publishing Agencies (APA) briefing 2009
London
Delivering on the Engagement Promise
2009 Employee Engagement Summit
Barcelona, Spain
2008
Persuasion Windows and other techniques in online customer engagement
10th Annual European B2B Sales and Marketing Conference 2008
Antwerp, Belgium
6 Thesis on Digital Marketing in a Troubled Economy
Winners and Loser in a Troubled Economy – Thought Leadership Event, 2008
Microsoft, London
2007
Conversion Keynote
The Role of Persuasion in Online Conversion
Econsultancy Marketing Masterclass 2007
London
